infoTalk and PodTech mentioned in Mercury News
Today the PodTech.net site and my infoTalk show is mentioned in the Mercury News today. They spun this as a amateur medium when in fact it is going totally professional. That is the PodTech approach.
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Today the PodTech.net site and my infoTalk show is mentioned in the Mercury News today. They spun this as a amateur medium when in fact it is going totally professional. That is the PodTech approach.
Over the past six month PodTech has been working with leading corporate marketing executives to understand and deploy podcasting as part of the marketing mix.
PodTech and leading companies are learning more every day on how effective podcasts are for users and for developing new relationships. Companies include IBM, Juniper Networks, Barracuda Networks, NextPage, Network Appliance, Yahoo, Intel, Roche Pharma, and many more...
Juniper Networks has launched a IT leaders marketing program that has included podcasts from PodTech's InfoTalk format. This is an example of Innovative Marketing Leadership.
Kudos to Greg Ness and Trevia Clark over at Juniper for the innovation and vision to integrate new media to create effective marketing programs that work for users.
More information about PodTECH at www.podtech.net or at the PodTECH Gallery Blog http://podtech.wordpress.com
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