Ok - In this post ...I'm a linker... Nivi who writes a blog on technology and venture capitalists pens a nice post. Web 2.0 Customers.
PodTech.net is a creator. So my analysis is that linkers get more traffic therefore more ad revenue but creators get more value and will make more money because in web 2.0 the middle man is eliminated.
From Nivi: You can break down Web 2.0 customers into a fuzzy hierarchy:
Creators who create an “original” work. Examples include a reporter at the New York Times, a podcaster, a blogger who is writing original content, or the author of Harry Potter.
Linkers who annotate the work of Creators. Examples include a blogger who mostly links to other content or a del.icio.us user who publishes the RSS feed of his bookmarks.
Commenters who comment on the Creator’s and Linker’s work. Examples include anyone who writes a comment on a blog.
Surfers who consume the output of Creators, Linkers, and Commenters. Anytime you read someone’s blog, you are a Surfer.